Market & Talent Mapping: The Art + Science Behind a Perfect Match
10
Candidates Presented
4
Candidates Interviewed
39
Business Days to Complete Search

THE SEARCH

Roadpost is a privately held satellite communications provider. Its flagship product, ZOLEO, keeps adventurers and remote workers connected and safe when they’re outside cellular range.

Roadpost was in search of a Senior Product Manager – Equipment and Device to:

  • Own ZOLEO’s product strategy across hardware, firmware, and accessories.
  • Act as the primary technical & commercial contact for external design firms and contract manufacturers.
  • Drive the roadmap for next-gen satellite-communication hardware.

WHY MAPPING MATTERS

Great hardware PMs don’t sit on job boards—they’re discovered through deliberate, data-driven mapping.

Mapping = Insight + Access: Combining competitive intel with org-chart sleuthing turned a universe of thousands into an actionable short-list.

Market Mapping (Art)

  • Purpose: Pinpoint adjacent domains where transferable expertise lives.
  • Output: 42 target companies across Satellite Comms, Telecom, Optical Tech & IoT Hardware.

Talent Mapping (Science)

  • Purpose: Identify individuals who own end-to-end device lifecycles in those companies.
  • Output: 120 qualified profiles with role, scope, and org-chart context.

OUR SEARCH PROCESS

  • Deep-Dive Discovery: Clarified Roadpost’s platform, tech stack, and success metrics.
  • Market Mapping: Researched reports, alt-platforms, prior Roadpost hires, and peer intel to build the 42-company target list.
  • Talent Mapping:
    • Pulled org structures from LinkedIn & company sites.
    • Ran advanced Boolean searches and then enriched contacts via ZoomInfo.
    • Layered in referrals and recycled past conversations to surface hidden talent.
  • Outreach & Assessment: Personalized head-hunting messages, structured screening, and alignment with leadership.
  • Short-List Presentation: 10 candidates, each benchmarked against roadmap ownership, hardware-software fluency, and partner-management chops.
  • Offer Navigation: Managed references, compensation alignment, and resignation risks to close the preferred candidate.

THE HIRE

Product Development Leader with a strong engineering leadership and program management track record across telecom, optical technologies, and satellite communications.

  • Telecom OEM: Drove next-gen network equipment.
  • Optical Tech Scale-Up: Optimized custom filters for space applications.
  • Sat-Com Manufacturer: Built automated test tools that improved manufacturing operations

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